Book Footwear-Being. Nike story told by its founder
Shoe-Being: The Nike Story Told by Its Founder "is a fascinating account of how one of the most influential brands in the world was born and developed. Phil Knight, the founder of Nike, gives a unique look at the company's history, starting with its humble beginnings in the 1960s.
Through tales of difficulty and overcoming obstacles, Knight reveals the secrets behind Nike's success and shares his personal entrepreneurship lessons. It details the evolution of the brand, the development of innovative products and marketing strategies that have helped the company become a global leader in its industry.
This book is not only a source of inspiration for entrepreneurs and businessmen, but also fascinating reading for everyone who is interested in the history of brands and the sports fashion industry. Footwear-Being offers a unique look at the inner workings of business and shows how passion, perseverance and self-belief can lead to great results.
Through tales of difficulty and overcoming obstacles, Knight reveals the secrets behind Nike's success and shares his personal entrepreneurship lessons. It details the evolution of the brand, the development of innovative products and marketing strategies that have helped the company become a global leader in its industry.
This book is not only a source of inspiration for entrepreneurs and businessmen, but also fascinating reading for everyone who is interested in the history of brands and the sports fashion industry. Footwear-Being offers a unique look at the inner workings of business and shows how passion, perseverance and self-belief can lead to great results.
Product characteristics
ISBN - 978-617-7513-20-8Binding Type - Hard
Year of publication - 2017
Number of pages - 432
Status - New
Language of publication - Ukraїnsky
Price for 1 piece 8.29 USD
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